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Reading 2013: EntreLeadership

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There are a lot of books on leadership, small business, and entrepreneurship these days. There are even a good number of books by Dave Ramsey. EntreLeadership: 20 Years of Practical Business Wisdom from the Trenches attempts to combine all these elements in one tightly packaged book.

In typical Dave Ramsey tone, the book is straightforward; Dave Ramsey drives home his points, leaving dissenters in the dust. Yet, there is also a warm tone of happy reflection wedded to Dave’s strident passion for strong leadership, debt-free living, and out-of-the-box thinking when it comes to business.

The book contains many personal stories from Dave’s failed, foreclosed real estate ventures all the way to his current multi-million, multi-faceted company, The Lampo Group, LLC.  Financial advice, leadership counsel, and productivity make up core themes of the book.

Entrepreneur is a broad term, and this book narrows in on a certain type of entrepreneur: small business entrepreneurs whose businesses will include multiple employees and, specifically, addressing those businesses which will be run in a brick-and-mortar location. Of course, there’s also the big fundamental for Ramsey: such businesses won’t plan to go into debt for their start-up. Those who fall outside these parameters will still benefit from a good portion of the book, though, and many of the lessons are applicable beyond business.

For those who have read or listened to Dave Ramsey before, this book will sound similar to much of Dave Ramsey’s speaking and writing, yet it has a special perspective looking at things from the business owner side of Dave’s desk.

Although Dave’s strident tone sometimes comes across to me as brash, overall I generally appreciate and benefit from his writing and speaking (even if I don’t like the way his message comes across). This book left me with a similar feeling. I have read a good number of entrepreneur-focused business books in the past few years, and although it’s not my top pick in the genre (not to mention the books I enjoy most on business have the focus of more out-of-the-box business ideas), it’s probably a good read for anyone who will be leading a team as they build their business.

Table of Contents: 

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Reading 2013: Zen to Done

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Leo Babuata of Zen Habits fame has written a brief book on productivity, in which he claims his system to be the ultimate of simple productivity system. Zen to Done: The Ultimate Simple Productivity System builds on several productivity systems, particularly those described in Getting Things Done and 7 Habits of Highly Effective People (my review here).

Personally, although I am at least 10 times more productive now than I was six or seven years ago, I still have a long way to go before I feel like I have a streamlined system. (Ironically, I’ve grown more productive as I’ve been more reproductive–an marked increase with the addition of each child! ;) ) I have learned a lot simply from being married to a man who already had healthy, well-established habits of  productivity, efficiency, and organization; but I have also learned a lot from reading various books.

While I appreciated Getting Things Done, I did find the system to be a little overwhelming, especially at the point  in life when I read it (when I was already overwhelmed with a hectic schedule and marginless living). As time has progressed since we first tried to integrate Getting Things Done into our lives, we’ve also come to realize that at it’s core, organization (for us) is about simplification. And that’s what I really appreciated about Zen to Done: simplicity and productivity are wed together, rather than one obscuring the other.

Babuata refers to Getting Things Done so frequently that he simply uses the acronym GTD when referring to it (this is common among many who’ve read the book, though, and not unique to Babuata) and he uses ZTD to refer to his own system. He brings up the fact that sometimes the GTD method focuses on the minutia while losing sight of the big picture. With a more simplistic view, ZTD focuses on making sure we are being most productive where and when it really counts.

Going Back to a Simple Notebook

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One recommendation that Babuata makes for his system over GTD is to eliminate all the extra systems, organizers, and binders and simply use one pocket notebook (he prefers a moleskine). Likewise, he recommends paper over technology, but does concede that if such a system works best for some, then go ahead.

I think this was the impetus I needed, and feeling like I should just keep notes online/on my phone was actually a barrier to my productivity. I’ve been going through this year trying to keep my lists and to-do-lists on my iPhone or computer, but knew that I wasn’t seeing the lists frequently enough to truly feel organized.

So, I’m going back to paper and giving it a try. I do take notes on my iPhone, and now have a weekly time to enter those into my notebook. So far it is working (a week and a half since reading the book), and I feel so much more productive and organized as a result. Obviously, I’m not too far into this change, so the real results will show months from now.

Eliminate! Eliminate! Eliminate!

One of the main foci of the GTD is getting everything out on paper (or day planner or PDA) is that you get everything out of your mind and don’t have to so concerned about it becoming jumbled in the mind. Zen to Done promotes doing this, but also eliminating most of what is on paper. However, I feel that this is where ZTD fails to elaborate: does this really help or does it just put some of that clutter back into the mind? I think the point here is to do less and take on less, but how that is done is not made as clear as perhaps it could be.

Babuata recommend only taking on 3 big tasks per day, and if you have too many, then move it to another day. This is also helpful. (And great advice for parents–don’t schedule too much for one day–oh my, there is so much to say about this!) Here are some tips that Babuata has written about choosing your most important/three things:

  1. “Choose only three things to do today. If you set a limit, you will be forced to choose just the important things. If you don’t set a limit, you’ll try to do everything … which means you’ll be busy, but you’ll be doing a lot of unimportant things as well. Just choose three, but choose carefully.
  2. Choose for impact, not urgency. There are always things that seem urgent today, and those things tend to push the important stuff back. But here’s the thing: the urgent stuff is only urgent in our minds. In a week, they won’t matter. But if you choose something that has long-term impact on your work and your life, it will matter in a week. It’s those high-impact tasks that really make a difference. If you choose high-impact tasks — things that will really make a difference over time, that will get you recognition and success and create new opportunities — you can let the urgent stuff melt away.
  3. Choose them the night before. Plan your three tasks the night before, so you’re prepped for the day when you wake up. Then there’s no “urgent” stuff on the list, because you chose them when you were calm. It helps give you a jump-start on your day.
  4. Start on them immediately. First thing you do when you start working: start on the first of your three important tasks. Don’t do little things. Just start.”

This book was refreshing for me to read, mostly because it was so articulate in conveying the simplicity of such productivity. (Not to mention, I read it right after books by Dave Ramsey and Michael Hyatt, authors who tend to write with more strident tones! :) )

In some ways, it was too simple, but in other ways, it was refreshingly so. It is a very brief book, which makes it easy to read and to implement. The one huge caveat is that it probably would not make as much sense if the reader has not previously read Getting Things Done or 7 Habits of Highly Effective People. 

Table of Contents:

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Reading 2012: The $100 Startup

The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future is a one-of-a-kind resource for entrepreneurial hopefuls, young and old alike. Chris Guillebeau chooses to hone in on the “solopreneurs” (entrepreneurs going at it alone or with just a handful of friends or family members) who wish to have a low startup cost in creating a thriving personal business.

The book is more inspirational than it is how-to, but often that is the perfect way to motivate someone to take the next action step. There are some specifics missing if you’re looking for a very detailed, step-by-step guide to starting your own business, yet this book rounds out what is missing in a lot of small-business books. (There are sections of the book that do include details, as well as contact information for a variety of business building tools.)

I profited in gaining a lot of insight into what makes small business work, and this is a book we’ll be adding to our “paper collection” to use as a reference tool.

Table of Contents:

  • Prologue: Manifesto
  • Part I: Unexpected Entrepreneurs
  • 1. Renaissance: You already have the skill you need–you just have to know where to look
  • 2. Give Them the Fish: How to put happiness in a box and sell it.
  • 3. Follow Your Passion…Maybe: Get paid to do what you love by making sure it connects to what other people want.
  • 4. The Rise of the Roaming Entrepreneur: “Location, location, location” is overrated
  • 5. The Demographics: Your customers all have something in common, but it has nothing to do with old-school categories.
  • Part II: Taking It to the Streets
  • 6. The One-Page Business Plan: If your mission statement is much longer than this sentence, it could be too long.
  • 7. An Offer You Can’t Refuse: The step-by-step guide to creating a killer offer
  • 8. Launch! A trip to Hollywood from your living room or the corner coffee shop.
  • 9. Hustling: The Gentle Art of Self-Promotion: Advertising is like sex: Only losers pay for it.
  • 10. Show Me the Money: Unconventional fundraising from Kickstarter to unlikely car loans.
  • Part III: Leverage and Next Steps
  • 11. Moving On Up: Tweaking your way to the bank: How small actions create big increases in income.
  • 12. How to Franchise Yourself: Instructions on cloning yourself for fun and profit.
  • 13. Going Long: Become as big as you want (and no bigger).
  • 14. But What If I Fail? How to succeed even if your roof caves in on you.
  • Coda
  • Disclosures and Interesting Facts
  • But Wait, There’s More!
  • Fish Stories Appendix: Twenty-Five Selected Case Studies
  • Gratitude
  • Rockstars from the $100 Startup
  • Index